Blue Ocean Shift Masterclass

Blue Ocean Shift is the follow up to the best selling book, Blue Ocean Strategy. Join us for a 1-day Masterclass to learn how to build your business to greater heights.
In this Masterclass, find out what works, how to create new market spaces, identify untapped growth opportunities and how to avoid pitfalls. You will also learn through case studies how leaders from diverse industries move away from crowded competition to new market space.
This workshop is led by Raj Kumar, whose forte in consulting is anchored with a sea of vast experience – ranging from setting up business operations to strategic planning, innovation and project execution. He has helped and implemented Blue Ocean Strategy for international firms, billion dollar conglomerates and government linked companies.
This workshop is HRDF claimable. Fee includes a copy of the Blue Ocean Shift book, certificate, case studies, tools and meals.
For more information or to register, please call 03-7967 1388 ext 1857 or email events@thestar.com.my