Desiree brings more than 15 years of experience in public relations and has dabbled in a variety of industries. From automotive, FMCG, corporate, public listed, technology, healthcare and hospitality to name a few, her experience is varied.
In the last 7 years, healthcare has become her core focus. Working at global agencies and boutique firms, she has consulted on various brands, having worked alongside players in the nutrition, vaccines, pharma, hospital, and child health segments. Her work radiates from the traditional PR staples to vibrant digitally led campaigns. Her strengths lie in media relations, strategy and building the right narrative for brands and Clients.
Strong-willed, determined and with a penchant for a little adventure, Desiree holds a Bachelors Degree in Mass Communication.